How to Make Money on YouTube: 7 Effective Strategies
While earning thousands of dollars off the bat probably isn’t realistic for most people, you can start getting paid quickly, especially if you have a strong subscriber base. Once you’ve created your channel and built your audience, you can monetize your videos in your YouTube Studio dashboard. Additionally, you can use Google AdSense to provide additional income from your videos. This wikiHow will show you how to get started making money off YouTube regardless of where you’re starting.
The good thing about making videos on YouTube is that you can create content around anything you are passionate about. So, the process of creating videos isn’t most likely going to feel like work.
But there are more than 500 hours of videos uploaded on YouTube every minute. Just imagine how you are going to make yourself discoverable in YouTube’s infinite ocean of content.
This is where the process of making a lot of money from YouTube becomes a little complicated.
So you already know this article is not going to be about how easy it is to buy a Swiss watch with the ad revenue from your YouTube views.
How Much Does YouTube Pay?
Well, there is no straightforward answer to this question. Your income depends upon many factors like how many views you are getting on your ads, how many people are following up on affiliate links, and similar metrics.
The YouTube pay rate also differs depending on the content that you are creating. For example, finance and educational videos have higher CPM (aka Cost-Per-Impressions).
But on average, it is found that YouTubers are paid around $3 to $5 per 1,000 video views. If you can gain more views on your videos, the numbers can add up to make a pretty decent income.
As you gain more views on your videos, the sky will no longer be the limit for how much money you can make through YouTube.
The average YouTube user in India earns about Rs. 1,000 per 1,000 views. That’s about $14 per 1,000 views.
However, the top YouTubers in India make much more than that.
The top earners on YouTube in India make an average of Rs. 2.9 lakhs per 1 lakh views. That’s about $4,000 per 1 lakh views.
What is the YouTube Income Per View?
Despite the fact that YouTube pays a fixed amount per view, YouTubers do not always make that much themselves. YouTubers are paid based on how many views they get and where their viewers come from.
YouTuber earnings are based on the location, type of target audience, the number of clicks an ad receives, ad quality, adblockers, and video length. The number may vary, but most YouTube channels earn circa $0.5 per 1000 views.
As viewers come from different countries and regions, it is not possible to calculate the exact amount of pay-per-view. It is estimated that YouTube pays between ₹0.23 and ₹0.39 per view on average.
How to Make Money on YouTube: 7 Effective Strategies
YouTube is half the internet: that’s 1.9 billion users logging in every month. But at the same time, 500 hours of video are uploaded to the site every minute.
So you already know this article is not going to be about how easy it is to buy a Swiss watch with the ad revenue from your YouTube views.
You can make money on YouTube in a variety of ways, depending on your audience and the product or service you offer. Find out which of these strategies best matches your goals on YouTube:
1. Advertise
You can pay YouTube to display video advertisements for your product or service on your channel and other channels to reach your target audience. Choose individual user channels your viewers watch or major brands that get a lot of traffic. While this strategy requires an up-front cost, it can benefit you in the long term through brand recognition and an increase in website traffic and sales.
2. Join the YouTube Partner Program
The YouTube Partner Program is how regular YouTubers get access to special features on the platform.
You don’t need to be a partner to make money on YouTube, but being a Partner makes it a lot easier.
YouTube Partners have access to multiple income streams: not just video ads, but YouTube Premium subscription fees, and features that tap your loyal fans’ wallets directly like Super Chat, channel memberships, and the merchandise shelf.
Once the ads are displayed on your videos, the revenue would be shared between the creator and YouTube. Here 45% goes to YouTube, and the remaining goes to the creator.
This means, if an ad generates $100 of revenue, then $45 will go to YouTube, and $55 will go to the content creator.
3. The Requirements For Monetization
Suppose you have expertise in skills used in various industries like video editing, photography, coding, and digital marketing. In that case, you can teach your audience these skills, which can help them excel in their career.
But on YouTube, you can’t charge money for it. That is why you will have to upload your online course on some other platform and use YouTube to attract an audience for purchasing the online course.
You need at least 4,000 watch hours in the previous 12 months and 1000 subscribers to start earning money on YouTube.
- You can monetize a video as it uploads by clicking the Monetization tab and checking the “Monetize with Ads” box.
- To monetize a video after it has been uploaded, open your Video Manager and click the “$” sign next to the video that you want to monetize. Check the “Monetize with Ads” box.
4. Create Sponsored Content
As your YouTube channel grows, you can start making engaging promotional videos for brands. This is a form of influencer marketing where brands sell or promote their products through content relevant to their target audience.
You don’t have to be on Instagram to be an influencer. The advantage of the Sponcon strategy is that you don’t have to give YouTube a cut of your earnings. You negotiate directly with the brand, and they pay you directly. No wonder it’s a popular way for YouTubers to make money.
Then, negotiate a rate based on your audience size, video quality, and value to your partner. Always sign a contract to secure the deal in writing. Make sure you are transparent about sponsored content and include a hashtag with paid material.
5. Create A YouTube Channel And Strive
Your YouTube channel is your online persona. You can use an existing account with your existing email id or create a new one for creating a YouTube account.
To make your channel easier to find, ensure you have added keywords in the title. All you need to do is go to the Advanced area of your Channel Settings and add keywords. Make sure your keywords relate to the content of your page.
To join the program, you need a minimum of 1,000 subscribers and 4,000 watch hours in the previous 12 months.
6. Share Affiliate Links
If you post product reviews and how-to videos, consider including affiliate links and links to other companies’ products in your video’s description text. When a company makes a sale from a link you posted, you get a percentage of that sale. Join an affiliate network to sign up and get started.
The affiliate link can either be to sell products or to drive traffic to the company website. As each link is unique, the company will know which affiliate marketer has contributed to the sale, and they would be paid a commission for every sale they make.
10 Best Strategies on How to Make Money from YouTube In India
7. Get Paid by Your Fans
Similar to crowdfunding, you can use “fan funding” to get donations from your audience. Encourage your audience to support you if they love your content. If you are a YouTube partner, you can set up a direct link (also called a Tip Jar) for fans to donate to your channel.
YouTube offers the ability to let your viewers pay you to become members of your channel. In exchange, they get custom emojis, badges, and access to members-only exclusives like Live Chats with you.
your viewers can make their comments more visible—they’re highlighted and pinned for a set amount of time depending on how much they pay—in the live chat stream.
