How To Make Money Blogging
Making money blogging sounds like a dream. Not only do you get to work independently and skip the 9-to-5, but you can also blog from anywhere in the world about the topics of your choice. While it involves hard work, even beginners can achieve this with the right strategy.
You’ll need to create a blog, of course. After that, you’ll need to grow your audience. Whether you want a side hustle or a career, this comprehensive guide will walk you through
actionable steps on how to start a blog, build your readership, and grow your blog. Then, you’ll learn about using the robust tools that can turn your website traffic into money.
How much money can you make from blogging?
Just like any profession (Doctor, Lawyer, financial advising), there are different levels of bloggers who are earning anywhere from $1000-$2 million a year. I make close to a million dollars a year with the help of blogging.
There are various other factors like consistency, your network, personal motivation, and goals that also contribute a lot.
However, niche and your digital marketing skills alone can help you move really fast in the field of blogging.
You can browse other articles on ShoutMeLoud to learn more about mindset and motivation, but in this guide, we will purely focus on making money from the blog.
Just to make things easier for you, I have answered many frequently asked questions related to blogging at the end of this guide.
How To Make Money Blogging
If you have a blog or site – or you’re thinking of starting one – it’s never too late to start making money from it. There are several ways to monetize a blog. This article covers different online revenue models and popular strategies for digital content monetization.
Let’s start with the basics. What is monetization? To put it simply, monetization means making money from your site. When you earn revenue from the online content on your blog, that’s monetization.
To begin making money from your blog, there are several online business models:
1. Online Courses and Workshops
Here at Smart Blogger, we make most of our income from online courses and workshops — over $1 million per year — but we are far from the only successful blog doing this. Most of the people making a lot of money from their blogs are doing it through online courses.
2. Ads monetization
As the publisher of a blog, advertising can provide a healthy revenue stream for your online content. Advertisers are willing to pay to gain exposure to your audience. In the same way that a newspaper with a large circulation can charge advertisers more, the more popular your site and content become the more you can earn.
You can offer advertising space on your site directly to businesses that want to appear alongside your content. That’s called a direct deal. You can also use an ad network – such as Google AdSense – to sell your ad space on your behalf.
The way AdSense works are by serving ads that are relevant to the content appearing on a specific page of your blog. For example, if your blog is about adventure travel and you’ve just uploaded a post about a trip to Reykjavik, AdSense might show an ad about travel insurance, Iceland, or warm clothing. As the owner of the site where the ad is appearing, AdSense pays you when a user views or interacts with an ad.
3. Affiliate Marketing
If you’d like to create some passive income streams from your blog, one of the best choices is affiliate marketing — recommending the services, digital products, and physical products of other companies in exchange for a commission.
Here at Smart Blogger, we make more than $100,000 per year promoting affiliate products, most of that coming from casually recommending products we love like SiteGround and Elementor.
Joining an affiliate network such as CJ Affiliate, ClickBank, eBay Partner Network, or ShareASale is one way to begin tapping into this revenue stream and start earning extra income from your hard-earned organic traffic.
4. Physical or digital product Sell
As a way of monetizing their blogs, many bloggers establish a presence on an e-commerce platform, create an online store, and start selling products. Your products could be physical or digital. In the example of the adventure travel blog, you might sell t-shirts displaying your logo or digital guidebooks for exotic destinations.
Whether your products are physical or virtual, you’ll need to set up a system for accepting payments. Selling physical merchandise requires you to think about storing your stock, organizing shipping, and handling taxes and duties. Digital goods can be less complex logistically because they can be delivered electronically.
5. Speaking Gigs
If your blog takes off, and you start being recognized as an authority in your space, you might be surprised by how many invitations you get to speak at conferences. And it’s amazingly profitable. I typically make a minimum of $10,000 per speech and it can go as high as $100,000 when you count product sales resulting from the speech.
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6. Subscriptions
If your blog has an active community that’s eager to know more about your subject, a paid membership or subscription model is another way to use your valuable content to generate revenue over the long run.
In this business model, readers pay a fixed amount on a regular basis, typically monthly or annually. By collecting a membership or subscription fee from readers in this way, you can produce recurring income. This kind of continuous cash flow offers the potential for a more stable, predictable, and accurate revenue stream.
In exchange, you might offer subscribers or members premium content, a community area, learning resources, videos, or extra services and tools. You could combine several of these elements to suit your blog.
7. Selling Freelance Services
Typically, you’ll make more money freelancing than with anything else, but it’s also the most draining and time-intensive. That being said, I’ve seen bloggers make six-figure incomes with no more than a few thousand readers on their blogs, essentially using their blogs as a lead mechanism to get clients.
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